New look, same trusted advice.



Over the years we’ve grown and acquired strong financial services firms, and the time has come to update our brand identity to more accurately reflect who we are and how we will continue to serve you in the future.
We feel privileged to have the opportunity to serve good people every day and give back to our community in many ways. Thank you for putting your trust in us over the last number of years. We look forward to continuing to work with you under our new brand, RIVR Financial.

Our History
1981
Klassen Financial is Founded in Steinbach.
2004
Paul Reimer joins Klassen Financial.
2016
Paul acquires Klassen Financial, refreshes brand.
Business moves to new location at 333 Reimer.
2020
Klassen Financial acquires Steinbach Financial.
2021
RIVR Financial brand launched.
Who We Serve

Group Benefits
Helping achieve your financial goals through financial advice.

Business Owners
Strategies to help increase your personal cash flow, keep key employees and protect your business.

Families
We provide strategies to help families to accumulate and protect your wealth.
Latest News
Permanent versus Term Life Insurance – What are the Differences?
Permanent versus Term Life Insurance – What are the Differences?You know you need life insurance – but you’re not sure which kind is best for you. We can help you with that decision. There are two main kinds of life...
2022 Manitoba Budget Highlights
Manitoba 2022 Budget HighlightsOn April 12, 2022, Manitoba's Minister of Finance delivered the province's 2022 budget. These are the highlights of it.No Changes To Corporate or Personal Tax RatesBudget 2022 did not...
2022 Federal Budget Highlights
Federal Budget 2022 – HighlightsOn April 7, 2022, the Federal Government released their 2022 budget. We have broken down the highlights of the financial measures in this budget into the following different...